About


I founded The Bait Shoppe in hopes of building a hybrid creative agency that meets production house.

Early to the game, The Bait Shoppe always believed that experiential marketing is the most powerful driver of trends and culture. My hope then is the same as it now - to lead an experiential/event production company into a world-class creative agency which uses the consumer to tell brand stories.

We are on our way.

The Bait Shoppe is a next-generation integrated agency focused on blending culture, content, trends, data, and interactive strategy with large-scale experiential execution.

In 2016, I led the development of our sister agency Time & Space Scenic - the world's first fabrication agency with a deep background in consumer behavior and experiential production. Time & Space , a wholly separate company from The Bait Shoppe, takes new age agency ideas and turns them into tangible worlds.

In 2020, in reaction to COVID-19 I founded another complimentary but wholly separate parallel agency Famous Last Words Communications LLC.  Famous Last Words is a new breed of communications agency built specifically differently to amplify brand messaging and focus on consumer comms!   Created with hyper focused dedicated teams to who specialize and focus on category  brand messaging amplification, Famous Last Words is meant to unclutter an streamline modern communication efforts.. 

In all endeavors, I am inspired by others who are seeking to pioneer a new generation of experiential alongside me & us; whether as a client, a partner or a friend.